What We Do - Direct Response Associates, Inc.

Direct Response culls the most accurate business and consumer records from the current-month “Retail” files of only the most accurate list compilers using unique selects and expertise unknown to many of the compilers’ representatives, let alone the list industry.

We access the data directly and do not use installed, out-of-date “Wholesale” files, which are updated only quarterly, semi-annually, or sometimes monthly using already out-of-date data, the source of 90%+ of all lists sold by resellers. We obtain your data when needed from the compilers’ current-month files, where the rest of the industry “updates” old data monthly using postal processes-never obtaining the freshest data from the compilers.

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Direct Response is a full-service list brokerage offering clients the lowest rates on both current-month (and wholesale data when appropriate) from every traditional list compiler, as well as on-line access to all 60,000+ specialty, subscription and response lists.
Having sold thousands of lists to the nation’s largest 100 banks, insurance companies, and market research firms, we (with their help) have learned to cull only the most accurate and appropriate lists and data for nearly any campaign. We know of no other list sources able to provide higher quality lists than we provide.